What about pharmaceutical crimes against humanity? What about religious placebo and pill dependency?
We savagely wanted to create a visually hard design related to real problems in the World.
The BIG Pharma is one the most corrupt and immoral industries in the entire planet. We all know it but somehow they try to make it look a senseless conspiracy.
Of course, there are a lot of debate in this field but, so far, the other side didn’t convinced us. We are able to change or minds as soon as we find truly reasonable sources.
So, back to the topic.
We wanted to create this strong image of a suffering character as a guinea pig in Big Pharma’s hands. This idea follows the controversy of the abuse of drug testing in underdeveloped countries. The figure of Christ seem to reflect these context very well, but we’ll return to him later.
“A greater source of resentment in the Third World than the dumping of old or unsafe drugs has been the testing of new drugs which are regarded as having risks too high for testing in developed countries. The most celebrated example is the development of contraceptives.”
“(..) drug companies opt to test particularly dangerous drugs in the Third World because poor people are regarded as more dispensable, and in some measure this is undoubtedly true. But there are other more practical reasons for going to the Third World first with drugs for which fears of side effects are great. Peasants do not sue global corporations for injury. Informed consent regulations for drug testing do not exist in the Third World. “
“(…)If Guatemalan Indians fall ill at the first sniff of the drug, then the costs of much expensive testing in the United States can be saved.”
These are the words of the criminologist John Braithwaite in his work “Corporate Crime in the Pharmaceutical Industry”.